Aeromix.lt – a custom-built training and video seminar platform
The project was delivered as a custom WordPress theme built by Daisoras, tailored to Aeromix’s specific business processes and growth plans.
Aeromix.lt is a comprehensive training centre website that brings together informational content, video seminar sales and e-commerce in a single system.
The main goal was to build a clear, convenient and technically reliable training and video seminar platform – one that presents courses effectively, handles digital product sales and gives users personalised access to the content they’ve purchased.
A platform built for a growing training business
Aeromix runs training across several disciplines, from professional development courses to specialised content for trainers, sports and health professionals, physiotherapists and anyone active in the fitness community. Such a broad range of content called for more than an attractive website – it needed a clear, easy-to-manage system that helps visitors quickly understand what’s on offer and lets the team administer content without friction.
We designed a flexible structure that unites informational content, course presentation, video seminar sales and personalised access to purchased material on one platform. As a result, the website became more than a communication channel – it’s a business tool the team relies on every day.
A technology stack built around real processes
WordPress was chosen as the core content management system, making it easy to manage pages, seminars, speakers and news. WooCommerce was adapted not just for physical products, but for selling video seminars as digital products.
Daisoras built a custom WordPress theme around this project’s specific business logic, access control and non-standard functionality. JavaScript powers the dynamic interfaces, form validation and user interactions, while a bespoke UI keeps the experience consistent and clear across different content types.
Features that support the entire user journey
Clear presentation of courses and seminars
Each training discipline has clearly structured pages with course descriptions, speaker profiles, programme details and clear calls to action to register or purchase a seminar. Content is presented in a logical flow, so visitors can evaluate a programme and make a decision more easily, while the admin team can manage information with less effort.
Video seminars as a digital product
Video seminar sales were implemented so the purchase process stays clear and access to content is controlled precisely. WooCommerce works here not as a standard shop, but as a core part of the platform: access is granted only to logged-in users, limited in duration, follows a clear purchase scenario and can include supplementary materials such as PDF files.
A personal space for purchased content
Once logged in, users can access their purchased content in one place, view active subscriptions and manage their account details. This creates a personalised, easy-to-use learning environment.
A checkout process that works for businesses too
To make the platform convenient for organisations as well as individual buyers, the checkout form was extended with fields relevant to legal entities: company name, registration code, address and privacy policy consents. This logic was built custom, so the system stayed consistent and flexible.
Physical products sold in the same system
Alongside video seminars, the platform also runs a fully-fledged online store for physical products. This keeps the user experience unified and brings every sales scenario into a single system.
The result
A custom WordPress theme, fully adapted to the Aeromix business model. Content, courses, video seminars and e-commerce all live on one platform, with a clear user journey from browsing information to purchasing and accessing content in a personal account.
Aeromix.lt shows how WordPress and WooCommerce can go beyond a template solution and serve as a solid foundation for a platform built around custom business logic – one that not only presents services, but effectively manages a growing digital product.
